A PAD file is a simple XML file that contains all the information a developer would normally type into a web form at a software site. XML knowledge is not needed to create a PAD file.The software is basically self-explanatory. Just fill in the forms. It only takes about a half and hour to create a pad file and upload it to your site. It takes even less time if you already have a website to promote your product. Then you can just copy and paste the info you already have. And once your pad file is done, submitting to shareware sites is as easy as copying and pasting the address of your PAD file.

Maybe software marketers just don't know the true value of submitting software to software sites. People actually go to software sites to find software. That sounds like a stupid statement but not when you realize that most general directories, except maybe DMOZ or Yahoo, are rarely used as search tools. They have mainly become an SEO tool. When searchers are looking for something general, they go to Google, Yahoo, or MSN. But when they look for software, they generally end up at a shareware site and stay for a while.As software developers, we have a tool that makes the process a lot easier and quicker than other marketers. Not using it now that you know is laziness.